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theMAGAZINE is the
Official Publication and
Media Partner of
Medical Tourism Asia
2007 Singapore
Conference
Organized by:
of
Group UK
26-28 February 2007,
Sheraton Towers Hotel
Singapore
Singapore Hotel
Association
Airline Partner of
theMAGAZINE soon
theMAGAZINE Distributors
in 500 outlets all over the
Philippines
25-28 February 2008
Crowne Plaza Mutiara
Kuala Lumpur, Malaysia
theMAGAZINE is the
official business and
media representatives
of Magenta-Global
Singapore's First
Malaysia Medical Travel
World Congress 2008 in
The Philippines
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Go to PRESSROOM
(scroll down the middle
of left column) for
bigger story.
>>> MEDICAL ...
MEDICAL versus SPA,
EVIDENCE versus EXPERIENCE
“First Filipino health retailer in the Philippine private sector,” Dr Hernando B Delizo of the Healthcare
Business Development Partners, in his talks on “Strategies in Repackaging Destinations for Health &
Wellness… How to Attract Global Patients,” made an aggressive sales pitch in Malaysia – without much
help from the Philippine government nor from the Philippine private hospital sector – regarding the seven
thousand seven hundred and seventy-seven reasons why The Philippines is “it” in medical travel, with
the world-renowned compassion of the Filipino here, there and everywhere as prime commodity.
“Experience the compassion of the Filipino doctors, nurses and caregivers,” the scholastic entrepreneurial
physician who graduated with honors from the first and oldest medical school in The Philippines
(UST or University of Santo Tomas, older than Harvard or Yale) and who founded The Philippines’ first
ambulatory clinic in a mega shopping mall (Clinica Manila), The Philippines first private care homes,
not an NGO nor a foundation (Wellness Place), The Philippines’ first diagnostic center that opened its
laboratories to public view (Mediserv), and other medical entrepreneurships, was saying in his
presentation.
Dr Delizo was a Masters in Business Administration (MBA) classmate of The Philippines’ Secretary of the
Department of Tourism (DOT) in the Ateneo de Manila University (ADMU) Business School, a premier
business educational institution in The Philippines. The Tourism Secretary’s consultant, Megan Collins,
was in constant talks with Dr Delizo during the congress.
Doctors from Singapore, India and other countries questioned Dr Delizo and they rose to advance a
more comprehensive discussion on the hot and ticklish issues of medical versus spa and of
evidence versus experience in, respectively, the medical health sciences and wholistic & holistic
medical disciplines.
During that final hours when the congress was closing, session hours had to be extended in order to
“resolve” the issues raised, if not to calendar the resolution of the issues in the next congresses.
Foreign national friends of the Filipino people, Ms Collins, a Canadian, and Ms Renu Gidoomal,
a London-born and bred Indian singer-therapist who founded Amezcua Wellness System in Manila,
took the cudgels from Dr Delizo – a little big Filipino like the United Nations’ Carlos P Romulo –
so that to “dexify (defend, explain and justify)” the ultimate fusion of medical health sciences and
health spas, as well as evidence- and experience-based medicine, that is happening in The Philippines,
which Asians, Americans, Australians, Arabians, Africans and other citizens of the world are cordially
invited to “come (second) home to” this 21st century, that is, the Aian Century.
Ms Gidoomal assisted Dr Delizo in a pre-congress workshop on How to Operate a Successful Medispa
where woven into the Clinica Manila expertise and experiences are the Amezcua model and
The Belo Group successful model for a medispa business management, operations and marketing
endeavors in The Philippines. Belo CEO Eric Soriano was at hand to witness the publicity, promotion
and market communication of the medispa of Dr Delizo’s co-UST colleague, Dra Vicki Belo, the medical
director behind the Belo Group success, in the Delizo presentation of The Philippines as a preferred
destination of medical travel.
NEXT: ‘Global Healthcare Crossing International Borders,’ in Singapore, Feb 2009, Magenta-Global’s Maggie
Tan invites.
See more stories and more photos of the Malaysia Congress on the Fifth Edition of theMAGAZINE Philippines,
on this and other web portals, and on the other theMAGAZINE International Media Partners in world
medical-value health travel & tourism soon.
theMAGAZINE Philippines celebrates first anniversary with
Kris Aquino cover edition
theMAGAZINE of Manila - your Health & Wellness sourcebook, magazine-style - by
theMAGAZINE Philippines Inc celebrated its first anniversary in 2007
It came out with a 140-page color and glossy theMAGAZINE Filipina First anniversary edition
featuring President Cory Aquino's daughter, the celebrated Ms Kris Aquino-Yap.
Seeded by the Quezon City Chamber of Commerce and Industry (QCCCI) in 2006, theMAGAZINE
whose international edition with the Manny Pacquiao cover was first unveiled in the First Singapore
Medical Tourism Asia 2007 by IBC Asia of Informa Group UK
http://www.medicaltourism-asia.com/ibcsg/medicaltourismasia/index.jsp evolved into
a distinction of serving as official publication, media partner or business representative
of IBC SG and a couple of other major organizations- in-Singapore that are engaged in health-value
medical travel & tourism.
Avail Corporation of Singapore with roots in Shanghai and China partnered with theMAGAZINE
Philippines to market communicate its Second International Medical Travel Conference (IMTC)
at InterContinental Hotel Manila (in Makati City) on 20-23 November 2007. The Philippines'
Department of Tourism (DOT) endorsed IMTC 2007
http://medicaltravelconference.com/index.php?option=com_content&task=view&
id=32&Itemid=49
Magenta-Global Pte Ltd appointed theMAGAZINE Philippines its official business and media
representatives in The Philippines for its First Malaysia Medical Travel World Congress at Crowne
Plaza Mutiara in Kuala Lumpur on 25-28 February 2008
http://www.magenta-global.com.sg/healthcare/sponsorsmedia.html
In March, IBC Asia SG Pte sustains media partnership with theMAGAZINE for its Second Medical
Tourism Asia 2008 at Rasa Sentosa Resorts, Singapore, on 25-28 March 2008. theMAGAZINE
together Asia Pacific Biotech Journal were the first official publications of the IBC definitive
healthcare event.
theMAGAZINE Philippines is the only publication in The Philippines with a good niche into the
competitive US$40 billion world market of health travel & tourism.


MAGENTA GLOBAL PTE LTD of Singapore had appointed in 2007theMAGAZINE Philippines Inc
as the “official business and media representatives in The Philippines” of the First Malaysia Medical
Travel World Congress 2008 set on the 25 thru the 28th of February at Crowne Plaza Mutiara in
Kuala Lumpur.
As such representatives, theMAGAZINE was tasked to market communicate the Congress in
The Philippines and in Filipino communities worldwide.
Magenta-Global had also extended to theMAGAZINE the privilege of marketing the Congress
to CEOs and executives of Philippine hospitals, clinics, medical centers, spas, healthcare companies
and other private business organizations engaged in health and wellness, including but not limited
to, government agencies and NGOs.
Translated thus, the Magenta-Global appointment entrusts to theMAGAZINE the lead benefit of
registering and guaranteeing seats of Congress delegates from The Philippines and other countries
where there thrive Filipino communities who will sign up with theMAGAZINE at preferred rates.
According to theMAGAZINE Publishers and Editors, anyone from The Philippines and elsewhere in
the world who aspires to participate in the Congress may register with theMAGAZINE at email
publishersandeditors@themagazineph.com and thru fax (632) 633 6597 and thru mobile
+63 917 899 6502 to get discounts equivalent to over US$400.00 {average PhP20,000.00 or SG$600.00}
on Congress fees. Airfare and hotel accommodations are not covered by the discounted rates.
Premium advertising media values and mileage as attractive add-ons to the Congress fee special
discounts are available to organizations at mutually-beneficial, live-and-let live rates that you
wanted to bid limited offers.
Patients Beyond Borders author Josef Woodman, medical tourism experts Vishal Bali, Stuart Rowley,
Dato Chan Kok Ewe and Dr Hernando B Delizo et al leads a powerhouse cast of medical travel
resource persons from around the world with whom participants may get interactive with in the
four-day Congress. theMAGAZINE Philippines Inc leads its international media partners in covering
the event for worldwide audiences.#

WELCOME to Crowne Plaza Mutiara Kuala Lumpur (right), site of 1st Malaysia
Medical Travel World Congress 2008 by Magenta-Global SG. Patients Beyond
Borders author Josef Woodman (left, with theMAGAZINE Editor in Chief) leads
speakers powerhouse cast of the Congress.
Mabuhay!
Magenta Global Pte Ltd of Singapore
theMAGAZINE Philippines Inc is 'Official Business & Media
Representatives' in Manila of 1st Malaysia Medical Travel
World Congress 2008, Feb 25-28
Get over US$400.00-special discounts when you register with theMAGAZINE